Special Note: If you are marketer who has been ripping people off, I challenge you to change for the better.
Let’s get real for a minute. You are bombarded everyday with this marketer’s and that marketer’s money making package.
Could it all be for real? Well, if you ask them it is. But what are your chances of getting rich after buying, reading and implementing one of these ‘packages’?
I’d say in most instances your chances are pretty close to ZERO.
If you can’t make it work, they want you to blame yourself. “I didn’t try hard enough”. etc. There is always some angle they will psychologically feed you. This is a tactic used in various groups as well. There is no need to control you when you are perfectly willing to control yourself. Watch out for this kind of very powerful psychological manipulation.
Now, I won’t go all out and say that what these people say doesn’t work. Although, in some cases that is true.
A lot of people are throwing all kinds of rehashed stuff out there for outrageous prices. There is very little NEW information in these things.
You can get a lot of information for free by reading between the lines on email lists, downloading free reports, reading articles, reading good reputable forums. All of the marketing information is out there somewhere. Do you really need to pay $97 to someone to give you some rehashed information on marketing?
Let me tell you what is closer to the reality: Making money online is hard. Yes, once you get to a certain point, it may become easy – but getting to that point is hard. I can tell you, I’ve been working my tail end off for a long time to have what I have and it still requires daily work to maintain / grow it.
So, please don’t think you are going to put up a blog and start spamming twitter with your RSS feed (a technique suggested by some) and that you are going to be a millionaire in a couple of weeks.
Another thing that I find despicable is some of the BS testimonials that are out there. You see, these ‘big dogs’ are all friends. They gladly give their testimonials to each other in exchange for the same down the road. Watch out for this con. I believe there are many who flat out make their testimonials up. And that is a shame because it leaves you with the feeling of ‘who do I trust’?
I’m not here to bash anyone. Please notice that I’m not mentioning any names. However, I am dismayed by all the BS marketing tactics going on. If you are legitimate, offer me a money back satisfaction guarantee. That means if I am not happy, I decide whether you give me the money back or not, not you. If your stuff is that good, then there would be no reason for me to ask for the money back. They will lie to you and tell you they have to protect themselves from getting ripped off. BS. If you are satisfied with their service, then they have nothing to fear. Most people won’t ask for their money back. There are some who will, but most won’t. Many, but not all people, will ask for their money back if they feel they have be ripped off, however.
It is a known fact that there is a high return rate on ‘digital’ products. Why is this? Because many times you get the product and realize it is simply the same old information you have gotten everywhere else. There is nothing new.
If they have a large email list, they can spam their subscribers all day long and someone is going to buy, these marketers know this. That’s why you get BS emails that say, oh, I gave you the wrong link in the last email etc. They do this to get even more exposure for their messages.
I can’t begin to tell you how many ‘big dog’ marketers have people calling around trying to get you and me to buy their 5K coaching programs.
Here is what the acid litmus test is on these 5K coaching offers: Do they offer a money back satisfaction guarantee? Um, NO! They try to side skirt that issue by saying we offer a guarantee that we will help you for up to a year. What does that mean? In the end, it probably only means that you can email them questions. The value of the answers is what I don’t trust. I can tell anyone to do more PPC or article marketing or give some other vague and goofy answer and it would be ‘valid’ from a logical standpoint. Advertise more and you are bound to get an additional sales! But, in good conscience, telling someone the obvious is not really an honest way to make money.
Here is what is important to know when it comes to making money online in my opinion : Everyone’s unique situation is different. EVERYONE’S! What may work for one may not work for another. You have to find your own path and leverage your own unique situations to get to a profitable business.
Stop buying money making products. Pay attention in really good forums, make friends with someone that can help you. BTW – have you noticed that these big name ‘marketing dogs’ are never accessable? Can you guess why? 🙂
As far as the forums go, the same testimonial crap is going on. I know because I have bought garbage and I see other people on the same thread in the forum saying how great person “insert name here” offer is. And how satisfied they are with the service or the product. This is how this kind of marketer works – they will return the favor later.
The reader who has no idea what is going on gets excited when he sees this kind of testimonial and may even be motivated to buy.
In closing, let me say that there is a lot of scamming going on at the lower levels of marketing too. I’m talking about people who setup fake names to sell their ‘information’ products. They don’t even have the guts to use their real names. In reality, they may not even believe in the product they are selling – THAT’s How bad it is out there – Right now!
You are welcome to comment below.