Let’s face it, online businesses need links in order to draw traffic to their sites as well as to rank well in the search engine results. A place for quality link building is needed.
The Internet has come a long way in the relatively short time it has been in existence. It has also become a major force for commerce.
Sites that do well are the ones who are able to draw natural links to themselves. These links are used to judge ‘popularity’ by the search engines. The SEs are then willing to list the more popular sites before the less popular sites.
The Internet is just one big pool of links. People jump from link to link on the Internet – that’s the way it works – and the way that people will find you and your site.