The Reason Why You Want To Make Quality Blog Comments
Blog commenting is about building relationships with other blog owners. You want them to know who you are and trust you enough to feel comfortable recommending your blog or any specific posts that you have written.
With this kind of trust and cooperation it is possible to build up traffic. That is what most (not all) blog owners want.
Why Do You Want Traffic?
Traffic is necessary to monetize your blog real estate. You need that traffic to provide revenue in the form of advertising fees, direct sales or affiliate sales. There may be other ways to monetize as well, such as building your email list. But that still equates to more revenue.
I acknowledge this explanation is very basic, but that is all we need in the way of background for this topic.
What Is a Quality Blog Comment?
I think it is best to jump in with the examples first and then discuss them more fully.
Quality Blog Comment Number One:
This comment was made on this post so that you can see it in it’s ‘natural’ environment.
Why Is This A Quality Comment?
1. Corky Starts from His Own Experience. When you share personal experiences in your blog comment you are truly giving something unique because it is YOUR experience. People tend to appreciate that you have ‘opened up’ a little bit and shared something personal.
But more important than that, is that people, when analyzing information, are very interested in personal experiences. All the theory in the world is not worth much if it does not work in the ‘real’ world.
This is why people love personal stories. Not to mention that story telling is the most powerful way to get a point across that we know of. Just make sure your stories are true. If people figure out that you are lying, then it will seriously discredit you and your comments.
Corky shares the information that was given to him and he passes it on to us. He explains what is end result was. This is what people want. They want to know what you did, what happened and how it ultimately worked for you!
People don’t care about ‘theories’. They want ‘real life’ validation and Corky provides that.
2. Notice the length of the comment. It is 9 Lines of quality. How many comments have you seen that are about 2.5 lines max. You get the feeling that these ‘drive by’ commentors are just there for the link.
Remember that we talked about relationship building a little while ago?
Corky shows that he read the blog post and that he has something intelligent, valuable and useful to add to the discussion.
This is what makes this a high quality comment. If Corky were to approach me about making a guest post on my blog, I would be far more likely to oblige him, because of his quality comments, than someone ‘out of the blue’.
Quality Blog Comment Number 2
This comment was made on a post about outsourcing work to the Philippines, you can see the post here.
Here is the comment:
What makes this a quality comment?
1. Notice the picture. This tells me that this is a real person that is not afraid to show who she is. That instills trust and confidence. Notice that I did not say that there was a link to her ‘website’.
2 There is a link to her blog. I want to know that blog comments are coming from someone who has a blog that receives comments too.
3. Once again Anna speaks from her own experience. She tells us that she is an outsourced worker herself.
4. She gives quality tips about what might be helpful. That is going to resonate with the readers of this blog who will find her comments interesting too.
5. If you go to the post, you will see that Anna replied to my reply. That’s Quality! She didn’t just ‘drive by’ and leave a comment, she signed up to know when someone replied and she came back to continue the discussion.
All of these things, plus what we discussed on Corky’s comment, are indicators of a quality blog comment.
What is a NON-Quality Blog Comment?
While the two examples above define quality blog commenting, I thought I should share an example of what is not quality.
I won’t display a comment here, because I don’t want to embarrass anyone, instead I’ll make a fictional, but typical, poor quality blog comment.
“Hi That was a great post, I really liked it. I learned a lot. I’m going to bookmark this page. I’m going to tell my friends about it. Thanks!”
signed; phdf32X – No picture. Link to a website that does not accept comments.
Tip: Use your real name when commenting. No one wants comments from phdf32X or “golf man” !
I hope these examples helped to show you the difference between quality and non-quality blog comments.
In case you need more information to point out the differences, I have made a video that goes over the same comments. Perhaps the visual and auditory components will help to clarify further.
Here is the video:
I hope this information and video helped you to understand what a quality blog comment is and what the benefits to you personally are for making quality comments.
Looking forward to hearing your quality blog comments below! If you have some thoughts to add on what makes a quality blog comment, that would be very welcome.
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